Careers in the 21st century increasingly place a premium on the ability to collect, process, analyze, and interpret large-scale data on human attributes, preferences, attitudes, and behaviors and complex systems of human interactions. Such skills have concrete application and relevance to a wide variety of careers, including market research, program evaluation, policy work, advanced study in the social sciences, and financial analysis. In its latest assessment of labor market trends, the U.S. Bureau of Labor and Statistics expects the number of market research analysts to grow by 19% and data scientists by 36% during the decade of 2021-2031. These rates far outpace average growth in other professions ensuring great employment opportunities for MSDA graduates. The demand for data analysts requires professionals that are not only technically skilled, but also thoughtful about how best to use and interpret data.
Effective July 1, 2026, the 5th-year master's program in Social Data Analytics will be based out of the Population Studies and Training Center (PSTC) at Brown University.